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How email can boost your business

email.jpgLets face it, email has changed and continues to change the way we do business. It has broken down many barriers to global trade and is the life blood of e-business. With just a few simple steps we can help you manage your client contacts in smarter way.

keeping your brand consistent and visually available is a great way you can increase brand awareness and repeat business. You may have received emails which contain company business logo's, contact details and legal disclaimer information. We can provide you with a customised stationary solution for your enterprise. We can even produce personalised cost effective email stationery.

While we're discussing email tips, have you considered using email newsletters as a way to keep your customers up to date and informed of your current offerings and news? We can work with you to produce a visually stunning and easy to read newsletter for your customers. It's also a fantastic way to promote your website and keep customers plugged in to your organisation.

If you want to use the power of email with out the drawbacks stick to theses simple tips.

1. Use draft email to get down all the details and questions you need a response to and send only after you have reviewed its contents. Ask yourself why you are emailing and not calling? People like to interact and a personal phone call can help to build up those working relationships.

2. Don't email too often or at length. No one like to feel under siege to their in-box.

3. Save on printing and think about creating a company e-newsletter. Contact us for further details on how we can design and brand your own personalised e-newsletter. It's a cheap and convenient way of keeping your customers up to date.

4. Use Email Marketing in a well organised and intelligent way. Let your customers know you will email them regularly (once a month is a good starting point) Use e-marketing software to assist in keeping contact info up to date.

5. Brand your emails with your company logo, contact details and web address. Contact us for further details on how we can brand your email with your company logo. (Don't have a logo? No problem we can help you with corporate branding too)

6. Make sure your privacy policy is compliant with your actions and the legal requirements in your country.

7. Check your email at specific moments during the day perhaps only first thing in the morning and then after lunch. You're not a slave to your email account.